submit_url = “http://www.manipadisetti.com/eating-your-own-dog-food-to-increase-profits/”; Domino’s in the US had complaints from its customers about the pizza taste. They did focus groups to find out what the customers wanted and changed the recipe.  Further, they ran TV campaigns admitting  in a series of documentary-style spots that under its old recipe, customers complained its crust tasted like cardboard [...]