Posts tagged as:

Conversion

The Shorter The Better

by manipadisetti November 25, 2009

One of the neat things about Twitter is that it forces us to write what we want to write in 140 characters or less. You know this famous quote  “I have made this letter longer than usual, only because I have not had time to make it shorter” (side note: by the way, often this [...]

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Frictionless Pages

by manipadisetti November 23, 2009

One of the reasons my wife and I shop at ALDI (the discount supermarket) is the limited number of choices we have there! Choices are good but too many choices are just overwhelming. When the visitors come to your site, let’s say to the home page, do you give them one choice or many? Typically [...]

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Finding Out What They Want

by manipadisetti November 19, 2009

Many marketers use just their gut feel for decisions on marketing campaigns.  Get this, I read a study that researched 600 marketing professionals and found that on average the marketing professionals were wrong about what would work or what their customers would do at least 50% of the time. Your visitors are telling you what [...]

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